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Home » Archives » February 2007 » Donald Rumsfeld's Press Conference Skills

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02/09/2007:"Donald Rumsfeld's Press Conference Skills"

The video on the left (direct YouTube link here) is a powerful example of Rumsfeld's comfort with dismissing questions from the press. While it was kind of creepy knowing he was actually a government-approved commodity, I have to admit I miss the Rummy's macabre yet goofy press conference attitude. I've referenced his remark from a February, 2002 briefing so many times that I can now recite it without missing a beat: "As we know, there are known knowns. There are things we know we know. We also know there are known unknowns. That is to say we know there are some things we do not know. But there are also unknown unknowns, the ones we don't know we don't know."